{"id":8051,"date":"2024-11-22T16:32:28","date_gmt":"2024-11-22T14:32:28","guid":{"rendered":"https:\/\/2024.bto.travel\/?post_type=speakers&#038;p=8051"},"modified":"2024-11-22T16:32:30","modified_gmt":"2024-11-22T14:32:30","slug":"elke-dens","status":"publish","type":"speakers","link":"https:\/\/2024.bto.travel\/en\/speaker\/elke-dens\/","title":{"rendered":"Elke Dens"},"content":{"rendered":"<p>Elke Dens founded Place Generation to support destinations in their transition towards a more sustainable and resilient future. She\u2019s also a strategic advisor of The Travel Foundation.<\/p>\n<p>Elke Dens was one of the driving forces to lead VisitFlanders into \u2018Travel to tomorrow\u2019, a vision on tourism based on regeneration. Between 2016 and 2020 she chaired the marketing group of The European Travel Commission.<\/p>\n<p>She recently published a book about the transition in tourism, but most of all she\u2019s one of the best marketers in tourism, awarded Marketeer of the Year in 2019 pushing marketers to lead the transition in their field.<\/p>\n","protected":false},"author":4,"featured_media":8052,"template":"","class_list":["post-8051","speakers","type-speakers","status-publish","has-post-thumbnail","hentry"],"acf":{"azienda":"Place Generation - Global programs director at NGO Travel Foundation ","email":"elkedens@gmail.com","ruolo":"Founder","bidir_speaker_event":[7525],"social_linkedin":"https:\/\/www.linkedin.com\/in\/elkedens\/","ordinamento":"Dens","modalita_partecipazione":"In presenza"},"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v24.6 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Elke Dens - BTO2024 | Be Travel Onlife<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/2024.bto.travel\/en\/speaker\/elke-dens\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Elke Dens - BTO2024 | Be Travel Onlife\" \/>\n<meta property=\"og:description\" content=\"Elke Dens founded Place Generation to support destinations in their transition towards a more sustainable and resilient future. She\u2019s also a strategic advisor of The Travel Foundation. Elke Dens was one of the driving forces to lead VisitFlanders into \u2018Travel to tomorrow\u2019, a vision on tourism based on regeneration. Between 2016 and 2020 she chaired &hellip; Continued\" \/>\n<meta property=\"og:url\" content=\"https:\/\/2024.bto.travel\/en\/speaker\/elke-dens\/\" \/>\n<meta property=\"og:site_name\" content=\"BTO2024 | Be Travel Onlife\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/BTO.Official\/\" \/>\n<meta property=\"article:modified_time\" content=\"2024-11-22T14:32:30+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/2024.bto.travel\/wp-content\/uploads\/2024\/11\/dit-is-em-kein-scaled.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1696\" \/>\n\t<meta property=\"og:image:height\" content=\"2560\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:site\" content=\"@BTO_travel\" \/>\n<meta name=\"twitter:label1\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data1\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/2024.bto.travel\/en\/speaker\/elke-dens\/\",\"url\":\"https:\/\/2024.bto.travel\/en\/speaker\/elke-dens\/\",\"name\":\"Elke Dens - BTO2024 | Be Travel Onlife\",\"isPartOf\":{\"@id\":\"https:\/\/2024.bto.travel\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/2024.bto.travel\/en\/speaker\/elke-dens\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/2024.bto.travel\/en\/speaker\/elke-dens\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/2024.bto.travel\/wp-content\/uploads\/2024\/11\/dit-is-em-kein-scaled.jpg\",\"datePublished\":\"2024-11-22T14:32:28+00:00\",\"dateModified\":\"2024-11-22T14:32:30+00:00\",\"breadcrumb\":{\"@id\":\"https:\/\/2024.bto.travel\/en\/speaker\/elke-dens\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/2024.bto.travel\/en\/speaker\/elke-dens\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/2024.bto.travel\/en\/speaker\/elke-dens\/#primaryimage\",\"url\":\"https:\/\/2024.bto.travel\/wp-content\/uploads\/2024\/11\/dit-is-em-kein-scaled.jpg\",\"contentUrl\":\"https:\/\/2024.bto.travel\/wp-content\/uploads\/2024\/11\/dit-is-em-kein-scaled.jpg\",\"width\":1696,\"height\":2560},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/2024.bto.travel\/en\/speaker\/elke-dens\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/2024.bto.travel\/en\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Speaker\",\"item\":\"https:\/\/2024.bto.travel\/speaker\/\"},{\"@type\":\"ListItem\",\"position\":3,\"name\":\"Elke Dens\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/2024.bto.travel\/#website\",\"url\":\"https:\/\/2024.bto.travel\/\",\"name\":\"BTO2024 | Be Travel Onlife\",\"description\":\"BTO 2024: 27-28 november 2024 \u2022 Stazione Leopolda, Florence\",\"publisher\":{\"@id\":\"https:\/\/2024.bto.travel\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/2024.bto.travel\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\/\/2024.bto.travel\/#organization\",\"name\":\"BTO2024 | Be Travel Onlife\",\"url\":\"https:\/\/2024.bto.travel\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/2024.bto.travel\/#\/schema\/logo\/image\/\",\"url\":\"https:\/\/2024.bto.travel\/wp-content\/uploads\/2022\/09\/Logo-Bto-2022.png\",\"contentUrl\":\"https:\/\/2024.bto.travel\/wp-content\/uploads\/2022\/09\/Logo-Bto-2022.png\",\"width\":109,\"height\":41,\"caption\":\"BTO2024 | Be Travel Onlife\"},\"image\":{\"@id\":\"https:\/\/2024.bto.travel\/#\/schema\/logo\/image\/\"},\"sameAs\":[\"https:\/\/www.facebook.com\/BTO.Official\/\",\"https:\/\/x.com\/BTO_travel\",\"https:\/\/www.instagram.com\/bto_betravelonlife\/\",\"https:\/\/www.youtube.com\/c\/BTOOfficialVideo\",\"https:\/\/www.linkedin.com\/company\/bto-be-travel-onlife\/mycompany\/\"]}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Elke Dens - BTO2024 | Be Travel Onlife","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/2024.bto.travel\/en\/speaker\/elke-dens\/","og_locale":"en_US","og_type":"article","og_title":"Elke Dens - BTO2024 | Be Travel Onlife","og_description":"Elke Dens founded Place Generation to support destinations in their transition towards a more sustainable and resilient future. She\u2019s also a strategic advisor of The Travel Foundation. Elke Dens was one of the driving forces to lead VisitFlanders into \u2018Travel to tomorrow\u2019, a vision on tourism based on regeneration. Between 2016 and 2020 she chaired &hellip; Continued","og_url":"https:\/\/2024.bto.travel\/en\/speaker\/elke-dens\/","og_site_name":"BTO2024 | Be Travel Onlife","article_publisher":"https:\/\/www.facebook.com\/BTO.Official\/","article_modified_time":"2024-11-22T14:32:30+00:00","og_image":[{"width":1696,"height":2560,"url":"https:\/\/2024.bto.travel\/wp-content\/uploads\/2024\/11\/dit-is-em-kein-scaled.jpg","type":"image\/jpeg"}],"twitter_card":"summary_large_image","twitter_site":"@BTO_travel","twitter_misc":{"Est. reading time":"1 minute"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/2024.bto.travel\/en\/speaker\/elke-dens\/","url":"https:\/\/2024.bto.travel\/en\/speaker\/elke-dens\/","name":"Elke Dens - BTO2024 | Be Travel Onlife","isPartOf":{"@id":"https:\/\/2024.bto.travel\/#website"},"primaryImageOfPage":{"@id":"https:\/\/2024.bto.travel\/en\/speaker\/elke-dens\/#primaryimage"},"image":{"@id":"https:\/\/2024.bto.travel\/en\/speaker\/elke-dens\/#primaryimage"},"thumbnailUrl":"https:\/\/2024.bto.travel\/wp-content\/uploads\/2024\/11\/dit-is-em-kein-scaled.jpg","datePublished":"2024-11-22T14:32:28+00:00","dateModified":"2024-11-22T14:32:30+00:00","breadcrumb":{"@id":"https:\/\/2024.bto.travel\/en\/speaker\/elke-dens\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/2024.bto.travel\/en\/speaker\/elke-dens\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/2024.bto.travel\/en\/speaker\/elke-dens\/#primaryimage","url":"https:\/\/2024.bto.travel\/wp-content\/uploads\/2024\/11\/dit-is-em-kein-scaled.jpg","contentUrl":"https:\/\/2024.bto.travel\/wp-content\/uploads\/2024\/11\/dit-is-em-kein-scaled.jpg","width":1696,"height":2560},{"@type":"BreadcrumbList","@id":"https:\/\/2024.bto.travel\/en\/speaker\/elke-dens\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/2024.bto.travel\/en\/"},{"@type":"ListItem","position":2,"name":"Speaker","item":"https:\/\/2024.bto.travel\/speaker\/"},{"@type":"ListItem","position":3,"name":"Elke Dens"}]},{"@type":"WebSite","@id":"https:\/\/2024.bto.travel\/#website","url":"https:\/\/2024.bto.travel\/","name":"BTO2024 | Be Travel Onlife","description":"BTO 2024: 27-28 november 2024 \u2022 Stazione Leopolda, Florence","publisher":{"@id":"https:\/\/2024.bto.travel\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/2024.bto.travel\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/2024.bto.travel\/#organization","name":"BTO2024 | Be Travel Onlife","url":"https:\/\/2024.bto.travel\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/2024.bto.travel\/#\/schema\/logo\/image\/","url":"https:\/\/2024.bto.travel\/wp-content\/uploads\/2022\/09\/Logo-Bto-2022.png","contentUrl":"https:\/\/2024.bto.travel\/wp-content\/uploads\/2022\/09\/Logo-Bto-2022.png","width":109,"height":41,"caption":"BTO2024 | Be Travel Onlife"},"image":{"@id":"https:\/\/2024.bto.travel\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/BTO.Official\/","https:\/\/x.com\/BTO_travel","https:\/\/www.instagram.com\/bto_betravelonlife\/","https:\/\/www.youtube.com\/c\/BTOOfficialVideo","https:\/\/www.linkedin.com\/company\/bto-be-travel-onlife\/mycompany\/"]}]}},"_links":{"self":[{"href":"https:\/\/2024.bto.travel\/en\/wp-json\/wp\/v2\/speakers\/8051","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/2024.bto.travel\/en\/wp-json\/wp\/v2\/speakers"}],"about":[{"href":"https:\/\/2024.bto.travel\/en\/wp-json\/wp\/v2\/types\/speakers"}],"author":[{"embeddable":true,"href":"https:\/\/2024.bto.travel\/en\/wp-json\/wp\/v2\/users\/4"}],"acf:post":[{"embeddable":true,"href":"https:\/\/2024.bto.travel\/en\/wp-json\/wp\/v2\/eventi\/7525"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/2024.bto.travel\/en\/wp-json\/wp\/v2\/media\/8052"}],"wp:attachment":[{"href":"https:\/\/2024.bto.travel\/en\/wp-json\/wp\/v2\/media?parent=8051"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}