{"id":6789,"date":"2024-10-29T17:46:09","date_gmt":"2024-10-29T15:46:09","guid":{"rendered":"https:\/\/2024.bto.travel\/?post_type=speakers&#038;p=6789"},"modified":"2024-10-29T17:46:12","modified_gmt":"2024-10-29T15:46:12","slug":"susanna-bernschein","status":"publish","type":"speakers","link":"https:\/\/2024.bto.travel\/en\/speaker\/susanna-bernschein\/","title":{"rendered":"Susanna Bernschein"},"content":{"rendered":"<p>Susanna Bernschein is an experienced expert in destination development and city marketing. In her role as Head of Destination Development at visitBerlin, she actively shapes the future of the capital as an attractive and sustainable destination. With more than 15 years of experience, she brings in-depth knowledge in the strategic planning and implementation of projects to promote Berlin&#8217;s touristic attractiveness.<\/p>\n<p>Her focus is on the urban, sustainable and inclusive development of Berlin as a destination that both inspires visitors and meets the needs of the local community. To this end, she works intensively with many of the city&#8217;s stakeholders and the economic development agencies in Berlin&#8217;s 12 districts. At the BTO in Florence, she will be speaking on the panel \u2018DMOcracy: people have the power. Siamo tutti turisti\u2019, she will talk about how destination development can be made more democratic. She will shed light on how citizens can be more involved in planning in order to create a destination that not only benefits tourists, but also the locals.<\/p>\n","protected":false},"author":4,"featured_media":6790,"template":"","class_list":["post-6789","speakers","type-speakers","status-publish","has-post-thumbnail","hentry"],"acf":{"azienda":"visitBerlin","email":"Susanna.Bernschein@visitberlin.de","ruolo":"Head of Destination Development","bidir_speaker_event":[7511,7510],"social_linkedin":"https:\/\/www.linkedin.com\/in\/susannaweberberlin\/","ordinamento":"Bernschein","modalita_partecipazione":"In presenza"},"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v24.6 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Susanna Bernschein - BTO2024 | Be Travel Onlife<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/2024.bto.travel\/en\/speaker\/susanna-bernschein\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Susanna Bernschein - BTO2024 | Be Travel Onlife\" \/>\n<meta property=\"og:description\" content=\"Susanna Bernschein is an experienced expert in destination development and city marketing. In her role as Head of Destination Development at visitBerlin, she actively shapes the future of the capital as an attractive and sustainable destination. With more than 15 years of experience, she brings in-depth knowledge in the strategic planning and implementation of projects &hellip; Continued\" \/>\n<meta property=\"og:url\" content=\"https:\/\/2024.bto.travel\/en\/speaker\/susanna-bernschein\/\" \/>\n<meta property=\"og:site_name\" content=\"BTO2024 | Be Travel Onlife\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/BTO.Official\/\" \/>\n<meta property=\"article:modified_time\" content=\"2024-10-29T15:46:12+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/2024.bto.travel\/wp-content\/uploads\/2024\/10\/Susanna600x600.png\" \/>\n\t<meta property=\"og:image:width\" content=\"600\" \/>\n\t<meta property=\"og:image:height\" content=\"600\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:site\" content=\"@BTO_travel\" \/>\n<meta name=\"twitter:label1\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data1\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/2024.bto.travel\/en\/speaker\/susanna-bernschein\/\",\"url\":\"https:\/\/2024.bto.travel\/en\/speaker\/susanna-bernschein\/\",\"name\":\"Susanna Bernschein - BTO2024 | Be Travel Onlife\",\"isPartOf\":{\"@id\":\"https:\/\/2024.bto.travel\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/2024.bto.travel\/en\/speaker\/susanna-bernschein\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/2024.bto.travel\/en\/speaker\/susanna-bernschein\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/2024.bto.travel\/wp-content\/uploads\/2024\/10\/Susanna600x600.png\",\"datePublished\":\"2024-10-29T15:46:09+00:00\",\"dateModified\":\"2024-10-29T15:46:12+00:00\",\"breadcrumb\":{\"@id\":\"https:\/\/2024.bto.travel\/en\/speaker\/susanna-bernschein\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/2024.bto.travel\/en\/speaker\/susanna-bernschein\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/2024.bto.travel\/en\/speaker\/susanna-bernschein\/#primaryimage\",\"url\":\"https:\/\/2024.bto.travel\/wp-content\/uploads\/2024\/10\/Susanna600x600.png\",\"contentUrl\":\"https:\/\/2024.bto.travel\/wp-content\/uploads\/2024\/10\/Susanna600x600.png\",\"width\":600,\"height\":600},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/2024.bto.travel\/en\/speaker\/susanna-bernschein\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/2024.bto.travel\/en\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Speaker\",\"item\":\"https:\/\/2024.bto.travel\/speaker\/\"},{\"@type\":\"ListItem\",\"position\":3,\"name\":\"Susanna Bernschein\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/2024.bto.travel\/#website\",\"url\":\"https:\/\/2024.bto.travel\/\",\"name\":\"BTO2024 | Be Travel Onlife\",\"description\":\"BTO 2024: 27-28 november 2024 \u2022 Stazione Leopolda, Florence\",\"publisher\":{\"@id\":\"https:\/\/2024.bto.travel\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/2024.bto.travel\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\/\/2024.bto.travel\/#organization\",\"name\":\"BTO2024 | Be Travel Onlife\",\"url\":\"https:\/\/2024.bto.travel\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/2024.bto.travel\/#\/schema\/logo\/image\/\",\"url\":\"https:\/\/2024.bto.travel\/wp-content\/uploads\/2022\/09\/Logo-Bto-2022.png\",\"contentUrl\":\"https:\/\/2024.bto.travel\/wp-content\/uploads\/2022\/09\/Logo-Bto-2022.png\",\"width\":109,\"height\":41,\"caption\":\"BTO2024 | Be Travel Onlife\"},\"image\":{\"@id\":\"https:\/\/2024.bto.travel\/#\/schema\/logo\/image\/\"},\"sameAs\":[\"https:\/\/www.facebook.com\/BTO.Official\/\",\"https:\/\/x.com\/BTO_travel\",\"https:\/\/www.instagram.com\/bto_betravelonlife\/\",\"https:\/\/www.youtube.com\/c\/BTOOfficialVideo\",\"https:\/\/www.linkedin.com\/company\/bto-be-travel-onlife\/mycompany\/\"]}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Susanna Bernschein - BTO2024 | Be Travel Onlife","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/2024.bto.travel\/en\/speaker\/susanna-bernschein\/","og_locale":"en_US","og_type":"article","og_title":"Susanna Bernschein - BTO2024 | Be Travel Onlife","og_description":"Susanna Bernschein is an experienced expert in destination development and city marketing. In her role as Head of Destination Development at visitBerlin, she actively shapes the future of the capital as an attractive and sustainable destination. With more than 15 years of experience, she brings in-depth knowledge in the strategic planning and implementation of projects &hellip; Continued","og_url":"https:\/\/2024.bto.travel\/en\/speaker\/susanna-bernschein\/","og_site_name":"BTO2024 | Be Travel Onlife","article_publisher":"https:\/\/www.facebook.com\/BTO.Official\/","article_modified_time":"2024-10-29T15:46:12+00:00","og_image":[{"width":600,"height":600,"url":"https:\/\/2024.bto.travel\/wp-content\/uploads\/2024\/10\/Susanna600x600.png","type":"image\/png"}],"twitter_card":"summary_large_image","twitter_site":"@BTO_travel","twitter_misc":{"Est. reading time":"1 minute"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/2024.bto.travel\/en\/speaker\/susanna-bernschein\/","url":"https:\/\/2024.bto.travel\/en\/speaker\/susanna-bernschein\/","name":"Susanna Bernschein - BTO2024 | Be Travel Onlife","isPartOf":{"@id":"https:\/\/2024.bto.travel\/#website"},"primaryImageOfPage":{"@id":"https:\/\/2024.bto.travel\/en\/speaker\/susanna-bernschein\/#primaryimage"},"image":{"@id":"https:\/\/2024.bto.travel\/en\/speaker\/susanna-bernschein\/#primaryimage"},"thumbnailUrl":"https:\/\/2024.bto.travel\/wp-content\/uploads\/2024\/10\/Susanna600x600.png","datePublished":"2024-10-29T15:46:09+00:00","dateModified":"2024-10-29T15:46:12+00:00","breadcrumb":{"@id":"https:\/\/2024.bto.travel\/en\/speaker\/susanna-bernschein\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/2024.bto.travel\/en\/speaker\/susanna-bernschein\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/2024.bto.travel\/en\/speaker\/susanna-bernschein\/#primaryimage","url":"https:\/\/2024.bto.travel\/wp-content\/uploads\/2024\/10\/Susanna600x600.png","contentUrl":"https:\/\/2024.bto.travel\/wp-content\/uploads\/2024\/10\/Susanna600x600.png","width":600,"height":600},{"@type":"BreadcrumbList","@id":"https:\/\/2024.bto.travel\/en\/speaker\/susanna-bernschein\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/2024.bto.travel\/en\/"},{"@type":"ListItem","position":2,"name":"Speaker","item":"https:\/\/2024.bto.travel\/speaker\/"},{"@type":"ListItem","position":3,"name":"Susanna Bernschein"}]},{"@type":"WebSite","@id":"https:\/\/2024.bto.travel\/#website","url":"https:\/\/2024.bto.travel\/","name":"BTO2024 | Be Travel Onlife","description":"BTO 2024: 27-28 november 2024 \u2022 Stazione Leopolda, Florence","publisher":{"@id":"https:\/\/2024.bto.travel\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/2024.bto.travel\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/2024.bto.travel\/#organization","name":"BTO2024 | Be Travel Onlife","url":"https:\/\/2024.bto.travel\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/2024.bto.travel\/#\/schema\/logo\/image\/","url":"https:\/\/2024.bto.travel\/wp-content\/uploads\/2022\/09\/Logo-Bto-2022.png","contentUrl":"https:\/\/2024.bto.travel\/wp-content\/uploads\/2022\/09\/Logo-Bto-2022.png","width":109,"height":41,"caption":"BTO2024 | Be Travel Onlife"},"image":{"@id":"https:\/\/2024.bto.travel\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/BTO.Official\/","https:\/\/x.com\/BTO_travel","https:\/\/www.instagram.com\/bto_betravelonlife\/","https:\/\/www.youtube.com\/c\/BTOOfficialVideo","https:\/\/www.linkedin.com\/company\/bto-be-travel-onlife\/mycompany\/"]}]}},"_links":{"self":[{"href":"https:\/\/2024.bto.travel\/en\/wp-json\/wp\/v2\/speakers\/6789","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/2024.bto.travel\/en\/wp-json\/wp\/v2\/speakers"}],"about":[{"href":"https:\/\/2024.bto.travel\/en\/wp-json\/wp\/v2\/types\/speakers"}],"author":[{"embeddable":true,"href":"https:\/\/2024.bto.travel\/en\/wp-json\/wp\/v2\/users\/4"}],"acf:post":[{"embeddable":true,"href":"https:\/\/2024.bto.travel\/en\/wp-json\/wp\/v2\/eventi\/7510"},{"embeddable":true,"href":"https:\/\/2024.bto.travel\/en\/wp-json\/wp\/v2\/eventi\/7511"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/2024.bto.travel\/en\/wp-json\/wp\/v2\/media\/6790"}],"wp:attachment":[{"href":"https:\/\/2024.bto.travel\/en\/wp-json\/wp\/v2\/media?parent=6789"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}